Art & Copy-A review

To show this movie at an independent movie house and sell it like and indie movie is insulting.

Last night I went to the premier at the IFC theater and heard from 4 of the people involved in its making.

First, a little about the film:

A history of the movers and shakers in the advertising business. It was produced by "The One Club". In their own words The One Club, "is the nation’s foremost non-profit organization for the recognition and promotion of excellence in advertising."

The movie turned out to be one huge ad for the advertising industry. It was written to be about the creative minds behind ads. They stick in factoids about how much TV Americans watch, how many ads we see in a day, but the writers seem to be unphased by the media saturation. The movie attempts to make you feel all warm and squishy inside for the artists that drive our nations consumption habits. You know, the ones that make us fat, unhappy, addicted to prescription medicine, that make us buy tons of useless shit and throw it away in 2 months.

But I digress.

The movie was insulting.